Fighting back against supermarkets

After the widely acclaimed campaign to stop upto half of fisherman's catches being thrown back dead into the sea because of the common fisheries policy, it's interesting to note how tescos is approaching the issue for its customers.

John West tuna, in oil or brine, used to be 4 tins for £4.50 - in a sale, they were £3.50 for four tins.
Checking the shelf price of John West tuna today at tesco, the price has shot up to more than £6!

If more fish are being used for the food chain instead of thrown back into the sea dead, the increase in supply of the product, should, in theory, lead to a price reduction.
Tesco have increased their prices, every profiteering helps!

 

Asda were last week selling packs of pringles at £1.00 a tube with big yellow "Roll back" shelf labelling.
This week Asda are selling the same tubes of pringles at £1.50, once again with a big yellow "Roll back" shelf label.

How can a supermarket be allowed to sell a product at 50% higher in price than it was just a week previously and it is still able to advertise it as being "On sale" and not have action taken against it by trading standards?
Anyone would think trading standards wasn't doing its job properly?

For weeks now Tesco has been selling 250g packs of Lurpak at 2 for £2 - spotted on Saturday night (whilst offer raiding) that they have increased the price to 2 for £2.50.

They are still displaying it with a yellow "sale" label on the shelf edge, despite the 25% increase in price (That's 50p more to you and me)

Plastered all over our nearest asda store are the green pos (point of sale) cards claiming big savings.
Last week, the "natural fit nappies" that we normally get had been removed from the shelves and the "offer" budget nappies - increased in price to the price of the normally more expensive "natural fit" nappies - were plastered all over. Lack of availability for nappies not included in the "sale" and a price increase on the budget nappies that were advertised as being in the "asda baby event"

Formula baby milk, numbers 1,2 and 3 have gone up by more than the rate of the VAT increase, so much so that if you buy one box per week for a year, you will be paying out more than £10 EXTRA! (They have no VAT on them anyway!)

How asda are allowed to get away with having a promotion called a "baby event" at the same time as asda INCREASE the prices of regular weekly baby products, is a disgrace. It should be stopped!

The adverts are everywhere, "Shop at Asda, when you get home, goto the asda website, enter your receipt number and we'll compare prices against the other supermarkets via [insert a price comparison website here] and if it's cheaper elsewhere, we'll give you the difference...." blah blah blah

This advertising campaign and so called offer, runs alongside asda prices, increasing all over their store.... why?

It's well known that "knowledge is power" - tesco's club card is very successful at obtaining shopper's data, which leads to more profits as they can then use this customer shopping habit knowledge, to charge higher prices on products that are good sellers in particular areas of the UK.

This is what I think Asda are doing with their latest campaign.
Only this time, it involves a price comparison website, who also get to see the data!
Why else would the prices at asda be shooting upwards?

Which ever supermarket you shop at, I suggest doing your own style "price checker" - keep your receipts over the course of a month.
Each visit highlight the regular products you buy each visit, every week.
Then compare the prices and how much they fluctuate.... it'll be an eye opener for you!