Category: "Marketing tricks"
22/11/10
Supermarket "offers" hiding individual price increases
Seen at both asda and tesco, the marketing trick designed to raise prices, whilst also getting you to try a product, making a regular in your basket? The beauty of this trick (because it is a trick) is how it gives the perception that you are saving… more »
27/08/10
Asda pricing trick
A demonstration in how people face an impossible battle, when it comes to supermarket pricing. This example is courtesy of Asda (To be fair, it could be any one of the big supermarkets). Product - Little angels cotton wool pleats (Asda own brand, thereÂ… more »
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