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My grand plan, is to eradicate supermarkets from my weekly shop completely.
To source all my weekly shop from local markets/shops.
The absolute must, is the price, it must be cheaper where I get my weekly shop, or it defeats the object - I'll say it again, supermarkets are NOT cheap or good value!
This does not mean that I will not use supermarkets, I am quickly getting the real shopping power back, which allows me to "Cherry pick" my way around any supermarket I visit.
Cherry picking:
When you go to the trafford centre or the high street, eg. You wonder around having a look and if you see a bargain you sometimes buy it.
I use supermarkets in this way.
I walk around about once a fortnight, with a small trolley, just ambling around looking for things that are discounted down - or footfall drivers (as we used to call them in retail) - the offers that get you to shop in there for them, they sell at a loss to get you in, the bate, etc.
How many of you can say you have shopped in a supermarket and not seen anything you wanted, so took your trolley back empty, got in your car and drove off?
How many of you can say you have gone into a supermarket and ONLY bought the supermarket's "footfall drivers" and nothing else?
I cherry pick my way around, safe in the knowledge that I don't have to be there or need anything, I just hit the offers and go, if there are no offers that I will use, then I return the trolley empty and drive off. I am in control not the supermarket!
I use supermarkets as most people use the high street or shopping centre, I can cherry pick because my main shopping is done outside of a supermarket. If I pick up a few of these footfall drivers, they are often sold by supermarkets at a loss, so I beat the supermarkets again.
Beating the supermarkets at their own game, taking money out of their tills.
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