Tag: "marketing"
07/09/10
Supermarket versus local shops - pricing
With bulk buying power, supermarkets are in an ideal position to undercut local businesses on price. The misconception that they are cheap is one that they play to in their advertising at every opportunity. So how can local businesses beat a supermarket… more »
Tags: asda, bad business, local business, marketing, morrisons, pricing, sainsburys, supermarkets, tesco
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